An Post gets its game face on

16 October 2014

Nintendo’s Mario, SEGA’ s Sonic the Hedgehog, BANDAI NAMCO Games Inc’s PAC-MAN  and Taito Corp’s Space Invaders will feature on the colourful four stamp set that looks likely to prove a huge hit with gamers of all ages. The set marks the iconic status of the games and the transition of gaming from novelty to global industry.

The stamps were designed by Zinc Design Consultants, the Dublin-based, award-winning graphic design studio. The stamps and a beautiful first day cover (FDC) are available from main post offices, at the stamp shop in Dublin’s GPO or online at www.irishstamps.ie.

The four constitute probably the most iconic images of popular culture since the 1970s and lie at the heart of a multibillion dollar global industry. Mario was created by Nintendo in 1981 and wears his distinctive red cap and blue overalls, beginning one of the biggest video game franchises of all time with Mario appearing in more than 100 video games to date with more than 307 million units sold worldwide. The distinctive blue Sonic the Hedgehog first appeared in 1991 and has been blazing a trail for SEGA ever since. Sonic lies at the heart of some 70 games and has grossed over €5 billion in sales. PAC-MAN first appeared in 1980 and saw players steering a yellow dot around levels of maze, eating Pac-Dots and fruit, and avoiding ghosts . Two years earlier in 1978 Space Invaders was born, originally manufactured and sold by Taito of Japan and one of the forerunners of modern video gaming.

In the early years, games were mostly aimed at children but very quickly became the stuff of everyday life for people of all ages and all walks of life. An Post’s new stamps will be eagerly sought by gamers past and present and by anyone with an interest in popular culture.